dibo
Well-Known Member
Lets face it, Ch7 or any FTA network will provide an awful viewing experience as they have NFI about the game and will try to package like they do their main sports. It will be horrible.
Expect pull through ads for Home and Away, some ALF commentators and horrible phrases drawn from the other codes.
The Socceroos drew more viewers that the Lolabies - that will set alarm bells ringing
There'll be advertising *around* the telecast, of that you can be sure. There'll be annoying cross-promotion, of that you can also be sure. They'll definitely try to package it up neatly with the top and tailing that the AFL gets and they'll have a panel of clueless talking heads on there and yet 2 million people will watch, and they'll (Ch7) ask themselves how and when they can next get a piece of the action.
When they want to use *our* sport to cross-promote Packed To The f**king Rafters then we know we're winning. If they're paying full freight, then all good.
FFA draws approximately $7 million from grassroots footballers all over the country through the national registration fee. If they get to sell product to FTA networks and remove the need to continue drawing that fee, kids (well, their parents) might save $12.60 a pop on rego, adults $25.
If it's a *big* success, FFA might even start granting money, rather than taking it, and we might start competing on price at the grassroots with RL and aussie rules.
I'm looking to the long game - I'll wear commercialisation if it generates benefits to the grassroots, *especially* if it means that kids who sign up for programs like CCMA get to join a fully funded program and don't have to fork over $2400 a pop, meaning our most talented kids will never be denied opportunities because their parents can't afford it.